Why India?
Ideal Opportunity to tap the not-so-saturated bicycles market in India
- India is the 2nd largest manufacturer of bicycles in the world producing about 15 million bicycles annually
- Out of this, 3 million are exported annually, which indicates a huge demand in the domestic market
- The premium/high-end bicycles segment is growing at 24 - 28%
- Indian middle class / upper middle class are getting more and more selective, quality conscious and fitness conscious
- Huge demand from kids bicycles
- Few of the world's leading bicycle brands are already in India (through Dealers / Distributors)
- Moreover, the growing demand for high-end bicycles, will also spur a great demand for not-easily-available quality Accessories & Cycling Gear
- There is also huge after-market for bicycle spares and components
- The market for bicycles in India is a not saturated as yet and there is huge potential especially in the premium segment